Keeping An Eye on Social Media In An Evolving World For COJR 3422 at Seton Hall University

Tag: Journalism

  • The Ups and Downs of Using TikTok to Promote Your Business

    The Ups and Downs of Using TikTok to Promote Your Business

    TikTok is a platform that is constantly growing and has an algorithm that is tough to crack. This week on Eyes on Social Media I discuss tips and tricks to help you get the word out about your business. TikTok is one of the fastest growing social media platforms globally. It was the most downloaded…

  • Scavenger Hunt Extravaganza!

    Scavenger Hunt Extravaganza!

    Today’s blog is the first ever collaboration on Eyes on Social Media! I teamed with The Media Monitor for a crowdsourcing exercise. We went to Twitter and asked the Seton Hall community their opinion on various topics surrounding the school and the South Orange area. In our Social Media in Journalism and PR class this…

  • How Journalists and Public Relations Professionals are Using Social Media to Expand their Horizons

    How Journalists and Public Relations Professionals are Using Social Media to Expand their Horizons

    The rise of social media has had a profound impact on the world of journalism and public relations. Journalists and PR professionals alike are now using social media platforms to connect with their audiences, promote their stories, and gather information. Here are a few was that journalists and PR professionals are using social media. How…

  • Using Search Engines to Promote Your Projects

    Using Search Engines to Promote Your Projects

    Search engines are incredibly important to spread the word about your business, your YouTube channel, and the like. When you search on Google, Bing, or whatever search engine you use, you get a handful of results. Within these results, you’ll find some organic, or unpaid results, and some paid results, which will always be at…

  • Do You Know How Often You’re Reading Blogs?

    Do You Know How Often You’re Reading Blogs?

    Nowadays, everyone is building their own personal brands using social media platforms like YouTube, TikTok, and even Instagram. This is a trend I’ve noticed in my own social media consumption watching makeup tutorials on YouTube and short cooking videos on TikTok. However, much to my surprise, blogging is a key component in strong marketing strategies,…